Volume 3, Issue 2 (July-December) 2022

Articles

• Customer Engagement in Social Media: Drivers and Strategies

  Tamanna, Rohit Bansal

  1-10

  • Requires Subscription PDF

• A Study on Advertising Media and Advertising Appeals adopted for Energy Drink Products by Selected Companies operating in India https://doi.org/10.46610/JSSMR.2022.v03i02.002

  Viraj Darane, Satish Pawar, Nilesh Anute

  11-16

  • Requires Subscription PDF

• The Marketing Practices of Quail Industry San Antonio, Nueva Ecija: Problems and Prospects

  Josephine Rhei N. Viñas Juan, Irish Nheay A. Sagun, Rowell A. Diaz

  17-22

  • Requires Subscription PDF

• Advertisement Strategies adopted for Confectionery Products by FMCG Companies in India https://doi.org/10.46610/JSSMR.2022.v03i02.004

  Ruchira Pranjale, Nilesh Anute

  23-27

  • Requires Subscription PDF

• Role of Agri-tourism in Development of Rural Destination https://doi.org/10.46610/JSSMR.2022.v03i02.005

  Juno Ann Joseph

  28-37

  • Requires Subscription PDF