Volume 3, Special Issue (January-June, 2022)

Articles

• An Event Study Analysis of India Cements Share Price in NSE With Reference to IPL

  P. Aishwarya, Belona Fredy T., Darsini T., Jestina R., Ramya V., Sruthi C.

  1-13

  • Requires Subscription PDF

• Consumers’ Perception on Logistics Services– An Empirical Study

  M. Deepalakshmi, Amirthavarshini R., Dharani R., Divya Dharshni K., Samritha R., Sathya K.

  14-28

  • Requires Subscription PDF

• A Study on Employee Productivity and Job Satisfaction of Work from Home Employees in IT Sector with Special Reference to Coimbatore District

  K. Ilavarasi, Chandika A., Gantha Shree V., Madhusree V., Sneha Shree S., Suvethaa P.

  29-43

  • Requires Subscription PDF

• A Study on Effect of Gender Inequality in the Workplace with Reference To Coimbatore City

  M. Sumathi, Divya V. P., Harini S., Harishma H., Kowsalya P., Preethi M.

  44-53

  • Requires Subscription PDF

• A Study on Consumer Satisfaction towards Water Purifier with Special Reference to Coimbatore City

  R. Lakshmi Priya, Akshaya Gayathri V C., Chandhana S., Ponnikila V. R., Pranetha P., Sumithra S.

  54-70

  • Requires Subscription PDF

• Awareness on Environmental Degradation by Conventional Energy Sources - Persuading the Adoption of Solar Energy Products

  P. Aishwarya, Abhinaya G., Alamelu A., Jeevithaa M., Snehaa S., Swathi S., Varsinee R.

  71-95

  • Requires Subscription PDF

• Analysis of Purchasing Decisions and Brand Loyalty of Consumers towards Apple Products¬ – A Study in Coimbatore District

  S. Yesodha, Akshata R., Aswini Renuga G., Divya darsani T. S., Kanakhadurga R., Monica A., Vibhu Lakshmi V.

  96-106

  • Requires Subscription PDF

• A Study on Impact of Social Media on Consumer Buying Behavior

  M. Sumathi, Bavatharani C., Bavitha S., BrindhaSri R., Elanthendral A., Vyshali T.

  107-116

  • Requires Subscription PDF

• A Study on Public Acceptance, Awareness Attitude towards Covid Vaccines with Special Reference to Coimbatore City

  A. Anitha Begum, M. Jannani, Netra Rebecca Jacob, P. Shameem Fatima, R. Subashini, N. Kowshika

  117-131

  • Requires Subscription PDF

• A Study on Consumers’ Intention and Buying Behaviour towards the Purchase of Electric Vehicles with Special Reference to Coimbatore City

  A. Anitha Begum, Abinaya S. S., Chitrakala G., Divya Shree L., Raghavi M., Savivarsha S.

  132-148

  • Requires Subscription PDF

• Working Capital Management Practices of Telecom Companies in India

  A. Karthika, Kanisha C. D., Koushika R., Malashree G. B., Sowmya K., Srinidhi M.

  149-154

  • Requires Subscription PDF